Samsung is finally coming with an artificial intelligent chatbox by integrating it in its upcoming devices as the technology gathers more interest from consumers.

The Korean-based giant company has acquired an artificial assistant company started by Apple Siri creator, Viv Labs to bolster AI capabilities in its smartphones and other consumer goods. Accordingly Samsung is planning to boast Viv into phones, televisions and a wide range of other evices.

When Siri was first sold to Apple, two of Siri’s founder left the company to create over a new next generation AI assistant. And they came up with Viv, now bought by Samsung.

Samsung gets its own assistant after it buys Viv Labs, an AI firm founded by Siri creators

This new version of artificial assistant is capable of carrying out complex tasks for users without even letting them to lift a finger, open a browser, or even click any buttons. According to developers, the assistant will help you to reserve a dinner spot and will help you to buy concert tickets, along with comparing prices and suggesting suitable entertainment alternatives if the show is sold out.

“With Viv, Samsung will be able to unlock and offer new service experiences for its customers, including one that simplifies user interfaces, understands the context of the user and offers the user the most appropriate and convenient suggestions and recommendations,” the company said.

Viv is equipped with a technology called Dynamic Program Generation to grasp the context of a question that user will ask, and then will create word clouds and relationship between the items to figure out the information needed to answer it. With each query it will more become smart, as it will have to work more with it.

“Unlike other existing AI-based services, Viv has a sophisticated natural language understanding, machine learning capabilities and strategic partnerships that will enrich a broader service ecosystem,” Injong Rhee, CTO of Samsung’s mobile communications business, said in a statement. “Viv was built with both consumers and developers in mind. This dual focus is also what attracted us to Viv as an ideal candidate to integrate with Samsung home appliances, wearables and more, as the paradigm of how we interact with technology shifts to intelligent interfaces and voice control.”

This deal of Viv Labs with Samsung announced by the company this week will help company to compete against Apple, Microsoft, Google and Amazon in the field of programming computers to learn and respond as it has become increasingly important.

“It’s about taking the way that humans have naturally interacted with each other for thousands of years and applying that to the way they interact with services,” the company’s chief executive Dag Kittlaus said before the product was unveiled back in May this year.

“At Viv, we’re building the simplest way for anyone to talk to devices and services everywhere,” Kittlaus said in a statement about the Samsung acquisition. “We see a future that is decidedly beyond apps—where you can get what you need quickly and easily no matter where you are, or what device you are near. Samsung offers us a unique opportunity to deliver a single conversational interface to the world’s apps and services across a diverse range of products, at global scale.”

This would be all for “Samsung gets its own assistant after it buys Viv Labs, an AI firm founded by Siri creators”. If you have any suggestions and further information regarding this takeover, please do leave comments.

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